In the latest episode of the Week in Mobile Games Podcast, PocketGamer.biz contributors tackle key industry topics, including Fortnite’s return to the US App Store, the hurdles of launching mobile games in 2025, and Square Enix’s declining sales. They also discuss Activision’s withdrawal of Call of Duty: Warzone Mobile, King’s new leadership, Supercell’s AI Innovation Lab expansion to San Francisco, the upcoming Clash of Clans series on Netflix, and the Pokémon Trading Card Game’s impressive $1 billion milestone.
Given the challenges highlighted for mobile game launches in 2025 and competition intensifying, what innovative approaches or strategies do you think developers must adopt to succeed in this evolving landscape?
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