Microsoft is a notable advocate for generative AI, though it’s not enforcing its use among its internal game development studios. Compulsion Games founder Guillaume Provost states that while Microsoft provides AI tools to enhance production—like the MUSE model for crafting gameplay sequences—it’s up to studios to decide how to incorporate them. Provost emphasizes that his studio values handcrafted artistry and sees AI primarily as a pre-production helper rather than a pivotal tool in their creative process. He believes generative AI could democratize game development in the future but asserts it will never replace human artistic choice.
What implications could the selective adoption of AI tools in creative industries have on the future of artistry and craftsmanship?
