The African games market has huge potential for growth, with millions of young smartphone users and a rapidly expanding digital infrastructure. Usiku Games, based in Kenya, is at the forefront of this growth, creating games that are locally relevant, non-violent, and have a positive impact. They are also working on addressing challenges in the region such as limited access to funding and resources. The upcoming game, Electric Blue: Gecko Dash!, is not only fun but also aims to raise awareness about the critically endangered electric blue gecko. With the potential for Africa to become one of the top three regions for the global games market over the next ten years, it’s clear that the African games market is on an exciting and upward trajectory.
What do you think about the potential for the African games market to become one of the top three regions globally?
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